In health tech, a great product alone is rarely enough. Distribution is what turns engagement into outcomes at scale.

Pistole Labs partners with a small number of health startups each year to build the commercial growth engines that generate durable, recurring revenue.

We focus on the B2B channels that matter most in this category: enterprise sales, benefits platforms, and healthcare partnerships.  

We've spent the last decade doing this work firsthand at companies like Oura, Calm, Verily, and Omada — helping take products from zero to tens of millions of lives and hundreds of millions in revenue.

We also selectively invest in startups working to translate consumer-grade design into clinical-grade health outcomes.

If you'd like to explore working together, our inbox is always open.